We’re almost to the half way mark for the year and boy is it flying by! I wanted to let you in on a little secret that I’m doing right now in my business and it’s about getting back to the basics. Yes, you heard it here first….the queen of doing all kinds of stuff in her biz is still doing the basics! Why? Because that what works! (in any economy) You see, while the leveraged business models are still working, there are some business models that you want to spend your time on and some you ABSOLUTELY DON’T right now…. It’s time to ‘Get Back to the Basics’ of what works in your business, the types of things you're selling, your marketing, your follow up and … [Read more...]
Experts in the RAW – the Naked Truth about Success Free Telesummit with Kat as special guest expert (and I’m in the RAW!)
May 12, 2013 By Leave a Comment
My Interview is tomorrow, Monday, May 13th - REGISTER TODAY and get Free Access to ALL Recordings! I'm so excited to be part of something...an event like no other, that's going to blow the curtain back and reveal what NO ONE else is showing you, so that you can stop comparing, and know what the "right track" to success REALLY looks like. It's outrageous, bold and very revealing! Two friends of mine, Anastasia Netri and Lisa Cherney have invited me to get really "raw" with you, and I jumped at the chance. I've wanted an opportunity to share some real behind the scenes stories with you, and I'll tell you right now...I've NEVER shared some of this stuff in public before. You're … [Read more...]
To be vulnerable, or NOT to be vulnerable? THAT is the question…
April 25, 2013 By Leave a Comment
Guest Author: Anastasia Netri Many entrepreneurs wonder how much to share with their clients, and for good reason. If you’ve ever wondered how much of yourself to share, and how it affects your credibility, then this article will surely shed some light on this topic for you. When it comes to being authentic in your marketing and communication with your clients, you don’t have to share everything. Sometimes, it’s not in service of them to do so. It doesn’t mean you’re holding back if you don’t want to be public with everything. Private lives are okay! However, being a little edgy with your sharing can really help your clients to relate to you, to know that you … [Read more...]
I’m pulling the curtain back – you want to read this
April 17, 2013 By Leave a Comment
I’m really tired of the hype that’s out there. I get frustrated that so many amazing entrepreneurs feel like they’re not measuring up to everyone else, playing the comparison game, and feeling bad about themselves. I want to set the record straight. I had told you a few days ago about an event like no other, that’s going to blow the curtain back and reveal what NO ONE else is showing you, so that you can stop comparing, and know what the “right track” to success REALLY looks like. We are re-defining success – in a way that you can actually relate to, and feel GOOD about. Anastasia Netri and Lisa Cherney have invited me to get really vulnerable and share some … [Read more...]
I’m taking it off, and have some raw stuff to share
April 12, 2013 By Leave a Comment
I’m so excited to let you in on something…outrageous, bold, and *slightly* vulnerable. First…let me ask you a couple of questions: Have you ever “compared” yourself to certain experts, or other entrepreneurs you know, and felt like everybody is “2 steps ahead”? Do you listen to people telling you how easy it is to grow a business, and wonder why it’s not that easy for you or what you’re “doing wrong”? I totally had those thoughts too. As a matter of fact, I’ve never met anyone who hasn’t thought that on occasion. You’re not alone, that’s for SURE. I’m so excited to be part of something…an event like no other, that’s going to blow the … [Read more...]
Is Your Business a Smooth-Running, MoneyMaking Machine?
March 15, 2013 By Leave a Comment
In my NEW VIDEO MESSAGE today I'm sharing a few things that most small business owners are missing in your business - massive lead generating structure, systems, the right revenue generating business models and the strategies to help you make more money and stop working so hard. Watch and take a look at what you're doing in your business to see if there are some easy tweaks you can make in your business to make it a much more smooth-running, lead generating, passion-driving, freedom based, moneymaking machine. Click the image to watch now! Running a smooth-running business can save you hours of time every week and tons of money when you have the right systems so if you're … [Read more...]
The Problem with Special Holiday Sales….Are You Doing This?
December 19, 2012 By Leave a Comment
It's Katrina here with a quick thought about holiday sales - online, offline, email or Internet sales, it doesn't matter.... Your inbox is probably FULL of special LIMITED TIME ONLY, 50% OFF or more SPECIAL SALES going on right now because its the holidays, right? Well, check out this video I did today because I noticed what so many internet marketers were doing and I thought to myself...this isn't right.... It's totally worth a quick listen, I promise. Enjoy the season with family and friends, be merry and joyous as much as possible, try not to sweat the small stuff, don't overspend when you're out shopping, and treat yourself too if you can - you deserve it! … [Read more...]
How to Turn Your ONE Purpose Into Three for More Effectiveness
November 21, 2012 By Leave a Comment
I was at the Braveheart Women RISE Event all last week and weekend and let me tell you, if you like spiritual type workshops and environments or conferences where it feels like you're in a big love fest, lots of dancing, essential oils, healers, pampering, vegan food...you should definitely consider attending this event next November. For those of you who've been following me for a while, you can imagine....I was a little outside of my comfort zone there. Not too much, I mean, I'm pretty spiritual and deep with my vision, thoughts, intentions, etc. But still, it wasn't my normal business networking event! I picked up a few things though about myself, my business and my purpose there … [Read more...]
Are Your Prospects Not Buying Because They’re Confused With What You Offer?
October 5, 2012 By Leave a Comment
This week I met with a publicity expert friend of mine to do some brainstorming on how to get the word out more about my book.... the thing with publicity is you do your best and cross your fingers someone cares. Love it! ;-) Then I helped her outline her business models more so she had more clarity around what she offered, who would care and how to package and sell what she wants to do. This is a big issue for many small businesses - you think you've explained or shown it well on your website what exactly you do but people still aren't sure or still aren't buying... Watch this week's video on how to maybe tweak what you're doing to not only are YOU more clear on what you do and how … [Read more...]
How to Create Videos that Generate Leads
September 21, 2012 By 2 Comments
Whether you've already started recording video and using video in the marketing of your business or not, there are a few key things you may want to make sure you're doing in order to maximize your exposure and time. Video is highly searchable by the search engines online and it's becoming one of the hottest ways for someone to experience you. It's not going away so you want to start embracing it! How to shoot videos: Buy a webcam or flip camera or use the one on your desktop or laptop. Get in a room with good lighting and not too much distraction in the background Put on extra makeup for the camera Have someone hold the camera or set up with stand if using portable one Turn … [Read more...]
Developing a Real Cash Machine in Your Business to Hit Your Goals
September 17, 2012 By Leave a Comment
Click here or on the video image to HEAR what Kat has to say this week about how to develop a real cash machine in your business! So you stop spinning your wheels doing the wrong things and not making any money! … [Read more...]
Designing Your Biz Around Your Dream Life
September 9, 2012 By Leave a Comment
HEAR what Kat has to say this week about designing your business around the kind of life you want to live and why you should care! Click here or the video image above … [Read more...]
How to be more strategic with your marketing by speaking more either in person or online
September 4, 2012 By Leave a Comment
Speaking allows you to build credibility and trust FASTER with prospects. Speaking allows you to have a platform to be the expert. Speaking allows you the opportunity to build your list by either doing a drawing, giving something away or even selling and making money when applicable. There are a ton of reasons you want to start speaking if you aren't already AND reasons why you want to get MORE GIGS too. If you're not constantly focused on that being a revenue generating activity - you should be. Here is my media/speaking page for you to use as a model too FYI. http://www.jumpstartyourmarketing.com/media If you aren't seeing the kinds of results you want from … [Read more...]
Happy Labor Day for everyone in the US!
September 3, 2012 By Leave a Comment
I hope you're off and had a fun, relaxing weekend. I know I did. Check out the video message for what I was up to this weekend and for some tips on about the difference between speaking for free or a fee and why you should care and where you can see me live this week plus so much more. Click here or the video image … [Read more...]
Direct, Segmented & Targeted Marketing Strategies
August 27, 2012 By Leave a Comment
I hope you've had an awesome summer (or winter for those of you in other countries!)? It seems like many of you tend to not work so hard during the summer months, is that true? So are you ready to get BACK TO BUILDING YOUR BUSINESS OR WHAT? I say YES! If you have systems in place, you can take time off and you're still building your business - is YOUR business a smooth running, money making machine on its own yet? (Click here or the video image to HEAR what I have to say about Direct, Segmented & Targeted Marketing Strategies) I wanted to talk about how to be more strategic with your marketing by segmenting your list and targeting specific groups of people, prospects and … [Read more...]
My secret to getting more done, marketing more, etc.
August 24, 2012 By Leave a Comment
Click here or the video image to the left to watch me talk about systems for your business and more! WATCH NOW FOR FREE TIPS! … [Read more...]
Are you turning prospects and referral sources OFF like this?
August 8, 2012 By Leave a Comment
Ok so I had to stop everything I was doing and record this quick video message for you….its totally worth the click I promise plus you’ll see me in glasses LOL! There’s gold in this video trust me and probably LOST REVENUE from you doing some of these things….click the image to watch my VIDEO RANT NOW. Now if after viewing this video you thought, “Katrina, great points here”, then you definitely need to register for my Free Teleclass this coming Tuesday, August 14th at 5 pm PST / 8 pm EST. P.S. Yes, the call will be recorded and anyone who registers will get that recording but I will be making SPECIAL OFFERS ONLY for those LIVE on the call! (And trust me, I have great … [Read more...]
Quick note to you if you’re a speaker in any way in your business or company or if you want to be one.
July 29, 2012 By Leave a Comment
I'm involved with an organization called the Women Speakers Association. There are some huge benefits to being a member of this organization that are way too long to list here but they're doing a membership drive right now and actually July 31st will be THE LAST DAY you can become a FOUNDING MEMBER of Women Speakers Association (extra benefits!)...a thriving and fast-growing community of innovative leaders, change-agents and women with a message in 120 countries on 6 continents! GROW YOUR VISIBILITY...Increase your opportunities to GET SEEN, BOOKED and PAID...Connect, Collaborate and Mastermind with a global network of power-house women who are dedicated to YOU getting your message out … [Read more...]
