Sales Strategy Archives - The Personal and Business Blog of Katrina Sawa

How to Work With Katrina Sawa as Your Big Picture Business Coach

May 21, 2013 By Katrina Sawa Leave a Comment

Hi there, its Katrina Sawa here with a special blog post for subscribers and followers and friends! With the half way mark of 2013 just a few weeks away, I know that many of you are looking at ways to finally jumpstart your business into high gear. Maybe you're getting to the point where you know it's finally time to take your business seriously and get the training and help you need. Maybe you're just at a crossroads and aren't sure which path to take without some personal direction. Well, you're not alone. I don't know anyone who's built a successful, smooth-running, consistent lead-generating, moneymaking machine of a business without getting the training … [Read more...]

How to Design Your Marketing Materials to Get Better Results

May 9, 2013 By Katrina Sawa Leave a Comment

Have you wondered why you rarely get calls from your postcards, flyers, letters, ads and even follow up from your business cards? Usually it’s because the content of the piece (the marketing piece) wasn’t compelling enough. Most small businesses have no idea how to write, design or structure their print marketing materials. It’s not your fault, you’ve just never been taught. Creating marketing pieces that get results is a learned skill. I come from the advertising world and have done extensive training on how to structure print materials, ads and now even online promotions too (including what you write on your website!). The key to designing print materials that work … [Read more...]

3 Sales Strategies to Incorporate Into Your Presentations or Speaking Gigs

April 10, 2013 By Katrina Sawa Leave a Comment

Speaking in front of an audience is often intimidating or scary. Some of us are more comfortable with it than others. Selling from the stage or in front of a room to a group is a different story though. You may be comfortable speaking and giving great content but are you making an offer or leading the audience to buy something or take an action of any kind? Often times we don’t do these things during our talks because we aren’t allowed to of course depending on the venue and type of event. But other times we are allowed to sell but still don’t or we just don’t do a very good job at it for one reason or another. Typically people who try to sell from the stage but aren’t … [Read more...]

Schedule a Free Get-You-Into-Action Session

March 26, 2013 By Katrina Sawa Leave a Comment

If you've been working to grow your business for a while now and things aren't happening as fast as you want, then I'd like to help you create a MAJOR business BREAKTHROUGH. Here's the scoop... I've heard from a lot of small businesses that are having an especially difficult time getting their business to grow fast these days. After hearing about so many people's struggles, I decided to do something about it... I'd like to invite you to take advantage of a special, "Business Breakthrough" coaching session where we'll work together to... => Create a crystal clear vision for your 'ultimate business success' and the "perfect lifestyle" you'd like your business to … [Read more...]

How to Close More Sales to Make More Money

March 20, 2013 By Katrina Sawa Leave a Comment

Free Live Event to Maximize Your Sales Tuesday, March 26 all day in Sacramento, CA with my friend Eric Lofholm, Master Sales Trainer The rules of business have changed. Have you adapted? Or are you struggling to make the changes you need to survive and thrive in this economy. Have you been affected by the economy? Could you benefit from discovering the cutting edge ideas that are working in business today? Is your list of leads dwindling (or non-existent!) as you struggle to find the next sale, and the next and the next? Could your lead generation system use a good boost? The truth is business has changed over the last 12 months. We must all improve to keep up with the rapid change we … [Read more...]

I’m tired of all the hype….let’s get to the meat shall we?

March 6, 2013 By Katrina Sawa 2 Comments

katrinasawa-643dcea6-e199-4d7d-a4aa-f488f406b05e-v2

I'm so tired of all the hype out there on the internet about "make millions at this or that or by doing this or that". Every week I talk with a minimum of 5 small business owners who've wasted time or money doing the wrong things because they listened to some free teleclass or someone teaching a supposed moneymaking process. I want to dispel the rumors out there that it's really that simple to make millions...or even $100,000 because it's not. To start, run, market and enjoy a consistently successful 6+ figure business there are two things you want to focus on: Spending your time wisely (and you may have to spend more time up front than "they say") doing the right revenue … [Read more...]

Join Katrina Sawa for an Absolutely FREE NO-OPT-IN-REQUIRED Open Coaching Call on Friday!

February 19, 2013 By Katrina Sawa Leave a Comment

Who Is This For? Any business owner, entrepreneur or wanna be entrepreneur who wants some clear direction, action steps, how-to advice and more to help you jumpstart your business this year and make a ton more money! How Will You Benefit When You Attend Live?: Come learn ways to attract more clients, redesign your services, develop more confidence to increase your rates, change up your website to bring more leads, figure out what to do on social media so you stop spinning your wheels, find out what to say in follow up emails and calls, how to network better, do an ezine, webinar, video or teleclass, how to craft a signature talk to get booked as a speaker, find speaking gigs, … [Read more...]

Meet me in LA in October?

August 21, 2012 By Katrina Sawa Leave a Comment

Did you know that 1 out of every 11 women is an entrepreneur? And that women owned businesses are growing at twice the rate of all businesses? Are you one of these powerhouse women business owners? If you are, then I have a great opportunity for you to connect with other like-minded, successful women entrepreneurs while learning new strategies from top experts! SUCCESS Summit 2012 is back in Los Angeleson October 5th and I'll be there too. Cathy, the gal who puts this event on is one of my previous clients and she brings together a phenomenal group of women and speakers. Whether you have a well established business or are just getting started, the SUCCESS … [Read more...]

Your questions answered…

August 16, 2012 By Katrina Sawa Leave a Comment

Wow! In case you missed it, my free telelclass Tuesday night on which revenue producing activities you should be spending your time on every day/week in your business....the replay is still available. Click here to get access to it now. Many of you who were on the call live though sent in some great questions. I wanted to respond to one of them here so the rest of you even who weren't on the call so you can have my answer too because I thought it may help you jumpstart YOUR business. Last night I basically gave listeners a checklist of the top 10 revenue producing activities that work right now for most business owners and how you can get them implemented every week in your … [Read more...]

Are You Missing Out On Opportunities Smack in Front of Your Face?

August 13, 2012 By Katrina Sawa 2 Comments

Are you too busy in your day to day activities and working IN your business that you could be missing out on money-making opportunities? I see this every day with clients of mine, they: Want to speak locally but says no one is asking them Want to network but don't know where to go Want to be a part of telesummits online but never seem to get on the panel of experts Want to get more paying clients and customers but say there aren't any Want more traffic to their website but say it's not working Want more referrals but say people aren't referring Want to do joint ventures but seem to get forgotten by others Want to get interviewed on the radio and television but don't see … [Read more...]

Are You Living the Life You Want and Deserve?

July 24, 2012 By Katrina Sawa 2 Comments

katrinasawa-gttzkjpvjflzjxrdxdhtakycajffjyjd-v2

When I first found out how much money I could truly make as a coach and entrepreneur I was shocked. No one in my family that I knew of ever made over $150,000 or so. It wasn't in my thinking that I'd probably do that in my lifetime but now it's a reality (and then some!). One of my first mentors in the Internet Marketing world taught me about living life to the fullest. But also living it like you had it all today and not waiting for it to come to live a full life, but to live it now. Now, granted, when this all came about the economy was booming and entrepreneurs I met were making tons of money. People were spending money on the Internet like crazy and if you were remotely savvy … [Read more...]

Monetize Your Business by Speaking: What You Need to Have Ready to Go for Any Opportunity

July 18, 2012 By Katrina Sawa Leave a Comment

katrinasawa-gzdiywxfyyrpniqkzxvxjkqbowqkjjxl-v2

Speaking is one of the least expensive, most effective marketing strategies you can do in your business. If you're already speaking then great, what I'm sharing in this article could be a good reminder for you. If you are not speaking yet, then why not? Are you afraid of speaking or getting in front of an audience? Are you unsure of what to speak about or to whom or saying to yourself "who would care about what I have to say?" Regardless of what you do in business you may want to consider speaking. Speaking allows you to be the expert in front of your prospects and peers. It gives you instant credibility and trust with the audience. And it speeds up the buying process when someone … [Read more...]

20 Tips to Maximize Your In-Person Networking

July 11, 2012 By Katrina Sawa Leave a Comment

katrinasawa-dwfaqqmqjdsalubbicvmzzjgrwqaqriv-v2

Networking is the least expensive, most effective form of marketing that any small business owner can do. Nowadays you can do it online and offline but there are some keys to doing this that are crucial so you're not being too salesy, pushy or annoying AND you're still building great relationships with qualified prospects! I know networking is still such an important marketing strategy for any business owner because this is how I built my multiple-six-figure business, massive amounts of networking and having a clear follow up plan. And you can do it too even if you 'hate' networking! Click Here to read my top 20 in person networking tips that I share with all my clients whether they're … [Read more...]

10 Simple Ways to Follow Up with Prospects

July 2, 2012 By Katrina Sawa 2 Comments

In any business it's important to develop simple follow up systems to keep on top of your prospects', customer's and referral sources' minds. If you don't do your follow up; you are wasting valuable marketing dollars and time you've already spent on gathering new leads. I used to do a lot of networking at chamber events, women's organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 3)

June 27, 2012 By Katrina Sawa Leave a Comment

Over the last couple of weeks I’ve been talking with you about Mastermind programs. Why you should join, what they are, what the are not and which one would be the best fit for you. But ultimately…. What it all comes down to is how do you most like to learn and how are you most productive? You have to know your best learning style so you choose and invest in the programs and products that fit you and how you best learn so you don’t waste your money. I, for example, am NOT a good product learner. I don’t have good luck purchasing a home study kit or other listen to/read type of product and then actually sitting down working my way through it. It will sit on my shelf forever … [Read more...]

Are these experts really TALKING About You?

June 26, 2012 By Katrina Sawa Leave a Comment

I am so excited and to tell you about a FREE virtual event that is getting huge support from the world’s foremost experts and business leaders.. The “List Builders Summit” A virtual event for anyone wanting more income from their business. People from all over have already registered! This awesome experience includes amazing thought leaders who want to share their expert techniques and secrets to growing a huge list and help you create more income and freedom. Are you INTERESTED? Starting June 25th it begins. AND its FREE to attend. Just dial in from the comfort of your home or office. The founders ( Donna Ward and Rodney Rich) are ASKING the greatest minds to … [Read more...]

Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP!

June 24, 2012 By Katrina Sawa Leave a Comment

Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP! Are you ready to stop stressing about what to do and how to do it in your business so that you can pay your bills? What difference would it make in your life if you could feel more confident and know that what you’re doing will work and bring you results? I want you to know that there is an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth right away and I want to teach it to you! Join me for my new 3-part … [Read more...]

I’m excited to be traveling to Dallas, TX in July for the annual eWomenNetwork’s Conference!

June 23, 2012 By Katrina Sawa Leave a Comment

My summer travel schedule is shaping up to be really amazing. I’m excited to be traveling to Dallas, TX in July for the annual eWomen’s Conference. I have attended this conference many times and believe that this is an amazing resource for women entrepreneurs to learn and network. If you’re attending too, I hope we’ll be able to meet face-to-face and get to know each other! I don’t want this to be just another event that you go to and do nothing with the information you get. So here’s what I have set up: On the last day of the eWomenNetwork conference (July 15th), I will be holding an EXCLUSIVE Mastermind Planning Meeting for 10 highly motivated entrepreneurs who … [Read more...]