Online Marketing | From the The Personal and Business Blog of Katrina Sawa

Sacramento Smiles with Tamara Dorris!

May 15, 2012 By Katrina Sawa Leave a Comment

Katrina will be interviewed by Tamara Dorris from Sacramento Smiles on Blog Talk Radio. Sacramento Smiles with Tamara Dorris Wednesday, May 16th at 10:00 am (PT) Tamara Dorris is dedicated to highlighting local businesses, providing real estate updates, and interviews authors and experts who can help listeners everywhere improve their lives. Tamara is a long-time real estate professional & personal development author,committed to supporting Sacramento with positive, effective action! You can listen live to the show by going here. … [Read more...]

I Bet You’re Not Even Doing the Basics

May 13, 2012 By Katrina Sawa Leave a Comment

We're almost to the half way mark for the year and boy is it flying by! I wanted to let you in on a little secret that I'm doing right now in my business and it's about SIMPLIFYING. Yes, you heard it here first....the queen of doing all kinds of stuff in her biz is SIMPLIFYING. Let me share with you why.... You see, while the leveraged business models are still working, there are some business models that you want to spend your time on and some you ABSOLUTELY DON'T right now.... It's time to 'Get Back to the Basics' of what works in your business, your marketing, your follow up and your overall effective work habits. In the last few months every business owner I've spoken … [Read more...]

What’s LOVE got to do with it?

May 9, 2012 By Katrina Sawa Leave a Comment

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Many times entrepreneurs get stuck in their businesses and can’t figure out what’s going wrong when the money stream dries up, clients drop off, and referrals disappear. This can be so confusing, frustrating, and emotionally draining. It might be surprising to you to find out that, regardless of what type of financial situation you’re in, many entrepreneurs struggle because of lack of love in their life….love and support for or by a significant other, love and confidence in yourself or love for life or your business in general. Lack of love in any capacity can surely hold you back from making huge monetary gains in your business whether you realize it or not. And this can … [Read more...]

Who is determining your wealth?

May 8, 2012 By Katrina Sawa Leave a Comment

Do you really know what you’re making per hour after all is said and done? I’ve worked with hundreds of women entrepreneurs who THINK they really know how much money they make. When we really break it down to all the time they’re spending before, during and after the sale, many times they’re shocked to see what that price tag really is. Sometimes it’s even less than working in a fast food restaurant! So I ask you: How much money do you ACTUALLY make per hour? Is it above minimum wage? Have you ever taken the time to ask yourself WHY you have you priced yourself (or your products and services) the way you have? When was the last time you looked at your … [Read more...]

Looking to Jumpstart your business, grow your mindset and get clarity around what you are doing in your business and in your marketing?

April 23, 2012 By Katrina Sawa Leave a Comment

VIRTUAL TRAININGS: Looking to Jumpstart your business, grow your mindset and get clarity around what you are doing in your business and in your marketing? Prefer to learn virtually over the phone and email? This can be a very affordable option to getting the advice and coaching YOU need for YOUR business to take it to the next level. Date: TUESDAY, April 24TH @ 5:00 PM (PST) Topic: How to Teach Live Calls & Programs to Boost Your Business Find out why you want to embrace the new marketing strategies such as doing video marketing, mobile marketing, live streaming video shows, teleseminars, webinars, podcasts, radio shows, etc. There are always ways to incorporate some of … [Read more...]

What would happen to YOUR business RIGHT NOW if something really bad happened and YOU couldn’t do the work?

April 16, 2012 By Katrina Sawa Leave a Comment

If you haven't seen my posts on Facebook lately I'm currently in the process of restructuring my team. Not something I really WANTED to do, more like forced to do since my main VA (OBM) just left me to go back and work in an office. I know it was a good move for her so that's good but for me, yes, I'm a little left in disarray for a few weeks until we get someone in place to manage what she was doing (which was managing the entire 10+ person team!). I can't believe how it takes a village to run my business now...so far from the days of my one little assistant in my home office 9 years ago... We'll be fine I know it, my team luckily seems to know what they're supposed to do and it … [Read more...]

Did You Know That NOW (In this Economy) Is Such a Great Time to Start or Grow a Business?

March 30, 2012 By Katrina Sawa Leave a Comment

Frustrated Woman at Computer With Stack of Paper

It Is - I Promise! BUT....You Have To Set It Up Right AND Have The Right Business Model and Marketing Strategies or It May Not Work! With this day and age of our fast-paced, online and virtual world so much is possible….but you have to be in even MORE places than you can imagine just to build a modest sized income-generating business! (Not to mention a 6+ figure business!) Do you get overwhelmed by the amount of things you COULD be doing to build your business? The problem with most small business owners is that you hear the big long list of things you SHOULD be doing and think, "Well, I'll just pick one and do that for now". WRONG ANSWER! You won't get anywhere doing just … [Read more...]

Does your business need a recharge?

March 26, 2012 By Katrina Sawa Leave a Comment

Have you been in business for awhile and keep wondering why you're not making the kind of money you want to make? Do you wonder how to get your business updated? Do you wish you knew how to get more clients coming in because the ways you're marketing aren't working anymore? There is a new generation of business and for those of you who haven’t caught up yet, I invite you to come back to school with me! I can teach you how to get your business running smoothly and making the money that you want...FAST! You need to stop dragging your feet just because you don’t want to change the way you’ve always done things. There are so many easy ways to tweak your online business and online … [Read more...]

“One of the Easiest Ways to Double Your Revenues ASAP”

March 24, 2012 By Katrina Sawa Leave a Comment

One of the biggest mistakes small business owners make is not doing enough referral source marketing. One of my mastermind clients used to not delegate anything. When she first started working with me a little under a year ago she was making low five figures in her business, been doing it for a little under two years and she was 'doing it' all herself. In fact she wrote this to me in her initial coaching application: "I can do all that stuff; create my own business cards in Word, Create my ebooks, change up my website, do my email newsletters". And she went on to list about a dozen other tasks she could and was doing herself. Yet she couldn't figure out why she wasn't making the … [Read more...]

Imagine Loving Your Business and Loving Your Life

March 14, 2012 By Katrina Sawa Leave a Comment

Is your business the dream you hoped for when you started? Do you often feel guilty about working instead of playing with your kids or the other way around? Do you feel that you are working WAY too hard for the results you are getting? If yes, I have good news for you…..STOP right here and listen…. Having an online business requires effort, energy, work and discipline. However it also requires RESULTS, otherwise you don’t have a business. What if….? 1. You could attract all the clients you want without spending hours in the process 2. You knew how to build your list faster so you can increase your income quicker while reducing your working hours 3. Somebody were to give … [Read more...]

“Unique Marketing Strategy – Being a Radio Show Host – Do You or Don’t You?”

March 9, 2012 By Katrina Sawa Leave a Comment

I've been hosting my own radio show now for a couple years. And frankly I've been able to track literally ONE client the whole time from it. Now it was a pretty big client mind you so it more than covered my investment for doing the show for the whole two years. However, is that a good enough ROI for the time spent? What are the other pros and cons I've learned along the way about being an online radio show host? I share most of them in the following video - CLICK HERE OR THE IMAGE TO VIEW THE VIDEO AND FIND OUT if this is a good strategy for YOU now or not and if so when? © Copyright 2012 K. Sawa Marketing International Inc. WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB … [Read more...]

Being An Entrepreneur Isn’t Easy

March 6, 2012 By Katrina Sawa Leave a Comment

It's not easy being an entrepreneur and it certainly isn't easy getting your own business to the 6-figure mark either although so many people think it will be when they start out. Only 5% of entrepreneurs are making over $100,000 a year in their business, how do you expect yourself to be in that group if you aren't actively investing in yourself, your business and learning exactly how to get there. What I've learned over the last 9+ years in my business is that this all takes effort. Something busy business owners don't always spend time working on. A lot of times we're so busy in our businesses that we don't stop and focus on where we're headed and how we can get there. … [Read more...]

Pick Kat’s Brain Today!

March 4, 2012 By Katrina Sawa Leave a Comment

Are You Frustrated or Feeling Stuck in Your Business Trying to Figure Out How to Get More Clients & Make More Money? Not all entrepreneurs know how to market your business though, you know your product or service well but not necessarily how to get new or repeat clients. I built my business the traditional way yet realized a few short years ago I could do much more - I went global! So, now I'm implementing some traditional forms of marketing in my business (such as networking, speaking, publicity, writing articles, live events, good follow up and more) and some more modern, international forms of marketing in my business (such as teleclasses, social networking, blogging, webinars, … [Read more...]

Want a 6-figure business makeover and fast?

February 28, 2012 By Katrina Sawa 2 Comments

I'm Katrina Sawa, many call me The Jumpstart Your Biz Coach because this is exactly what I LOVE to help seasoned business owners do and what I've learned over the last 9+ years in my business is that this all takes effort. Something busy business owners don't always spend time working on. A lot of times we're so busy in our businesses that we don't stop and focus on where we're headed and how we can get there. Instead we focus on the day-to-day stuff since it's right smack in our faces. But making huge shifts like this, takes looking at everything in your business - the BIG Picture - and figuring out where the holes are, the opportunities are and basically what else is possible for you … [Read more...]

Make This the Year You Get Really Focused in Your Small Business – Because… Focus = Results

January 16, 2012 By Katrina Sawa Leave a Comment

-->> Without a clear focus on what you're selling, how you're marketing and to whom you're marketing how do you expect to really become more successful? This is one of the most difficult things for small business owners that I see which holds them back. There is so much you need to do these days in your business just to even keep it afloat much less make a ton of money. Are you feeling a bit overwhelmed in this new year? If your goal isn't to make a ton of money that's ok but either way, you need to market more and be very focused in what you're offering online and in person or people will find it hard to understand why or how you can help them or why they should buy your stuff. … [Read more...]

Learn About the 3 Types of Marketing with Kat

January 13, 2012 By Katrina Sawa Leave a Comment

You said you wanted to learn from me via video...so here is a series of 3 videos I recorded in Dec 2010 where I talk about the 3 types of marketing every business owner needs to be doing including referral source marketing which I'm guessing you are highly falling down on doing right now in your business...take a look. Video Tip From Kat -- 3 Types of Marketing, Focus on Referral Sources - click here Video Tip From Kat -- 3 Types of Marketing, Focus on Your Database - click here Video Tip From Kat -- 3 Types of Marketing, Focus on New Business - click here Ready to take some action now? 1. Do a free strategy session with me ASAP - go to www.AskKat.biz to fill out the form. 2. … [Read more...]

Jumpstart Your Business NOW – Focusing and Planning Tip #5

January 5, 2012 By Katrina Sawa Leave a Comment

-->> Crunch Your Numbers So do you really know how many people or prospects you need to talk with or have a sales conversation with every month in order to meet the number of sales and revenue that you want to bring in? Do you know your closing ratio? Your expenses? Your profit margin? It's my experience that most small business owners don't typically know these things. If you do, great. However most don't plan ahead and crunch their numbers which is something that's crucial in my mind if you want to reach a certain amount of sales or revenues every month. When I coach with clients I first like to find out your 'need' number. The amount of money you really NEED … [Read more...]

Jumpstart Your Business NOW – Focusing and Planning Tip #3

December 20, 2011 By Katrina Sawa Leave a Comment

-->> Co-Promote with Other Complimentary Business Professionals There are probably thousands of people you could connect with on Facebook alone much less other sites, in-person networking events, people who are already in your database and more if you really think about it. But more than likely you're not taking the time to connect, right? Maybe you don't see how it could bring you business or maybe you aren't sure what to ask them or say to people to get them interested in working with you on some level but doesn't it make sense to try? Here are a few ways to start thinking of how to get in front of other people's lists to leverage your time and expertise. If someone … [Read more...]