How to Choose the Right Mastermind For You and Why Being in One Totally ROCKS! (Part 2 of 2)


Last week I wrote an article about WHY you should consider joining a Mastermind program.  This week I am going to go over what makes a TRUE mastermind and how to know the difference. THE #1 REASON I started my own mastermind program for my clients is because being in these types of programs for me was the single best thing that catapulted my business so fast in the last few years. I wanted to offer that same type of accelerated learning, access and support to a select group of entrepreneurs like you who want to get where you want to go FASTER as well. It’s a great program to offer if you like to work closely with your clients in a small group but it’s also a way to transform your business … [Read more...]

Marketing Your Small Business Doesn’t Have to Be Hard or Overwhelming

We’re almost to the half way mark for the year and boy is it flying by! I wanted to let you in on a little secret that I’m doing right now in my business and it’s about getting back to the basics. Yes, you heard it here first….the queen of doing all kinds of stuff in her biz is still doing the basics! Why? Because that what works! (in any economy) You see, while the leveraged business models are still working, there are some business models that you want to spend your time on and some you ABSOLUTELY DON’T right now…. It’s time to ‘Get Back to the Basics’ of what works in your business, the types of things you're selling, your marketing, your follow up and your overall … [Read more...]

Les Brown and Motivating Hundreds of Thousands


  This week I had the pleasure of speaking on stage alongside a very powerful motivator and speaker....Mr. Les Brown! It was exciting to not only hear him speak again but to be in a lineup with him this time was utterly amazing. Of course as the busy man that he is we didn't have a whole lot of time to truly connect but he was excited to receive my book, Love Yourself Successful, maybe he'll read it and see what I'm all about? One can only hope that it inspires him or someone he loves and shares it with just as he inspires me. This week was the Unleashed Biz 2013 event here in Sacramento. There were 11 other speakers including me and Les who were phenomenal. While we all made … [Read more...]

How to Choose the Right Mastermind For You and Why Being in One Totally ROCKS! (Part 1 of 2)


I woke up this morning and couldn’t get back to sleep without writing this because I think it’s so important…this was confusing to me a few years ago too when I first started joining mastermind programs and high level coaching programs. Many of you are probably confused with all the coaching and mastermind options out there right now…you’re confused as to which one is right for you and if it’s even the best next step for you right? They are a big investment, not only in yourself but in the direction of your business too so you want to make the RIGHT DECISION on which one to join. First of all, WHY should you want to join a Mastermind group or coaching program? It’s simple really and … [Read more...]

How to Design Your Marketing Materials to Get Better Results

How to Design Your Marketing Materials to Get Better Results - Katrina Sawa Blog Posting

Have you wondered why you rarely get calls from your postcards, flyers, letters, ads and even follow up from your business cards? Usually it’s because the content of the piece (the marketing piece) wasn’t compelling enough. Most small businesses have no idea how to write, design or structure their print marketing materials. It’s not your fault, you’ve just never been taught. Creating marketing pieces that get results is a learned skill. I come from the advertising world and have done extensive training on how to structure print materials, ads and now even online promotions too (including what you write on your website!). The key to designing print materials that work is to … [Read more...]

FREE WEBINAR: 10 Steps to Jumpstart Your Business in 90 Days with Katrina Sawa


Are You Tired of Working Really Hard in Your Small Business and Want a Business & Marketing Plan That Will Finally Attract More Clients, Make You More Money AND Put Your Marketing on Autopilot? FREE WEBINAR: 10 Steps to Jumpstart Your Business in 90 Days! Tomorrow, April 24, 2013 – 4:00 pm PST / 7:00 pm EST With your host, Katrina Sawa, The Jumpstart Your Biz Coach Join award-winning, ‘kick you in the butt’ business coach Katrina Sawa for a special business-building FREE WEBINAR this month. Katrina has never done this type of FREE TRAINING before anywhere, especially not live on a webinar like this one so you won’t want to miss it. In this 75-90 minute webinar training, … [Read more...]

Maximizing Your Money in Your Small Business

As a small business owner, what I've seen is that you typically could use more direct advice, feedback and training, specifically for YOUR business in order to know what to do and how to do it. You don't need huge group programs where you get lost in the shuffle. Regardless if they are less expensive, trust me, it's not the best route to go if you need to make money pretty quickly and you need to know where to focus to do that (i.e. marketing activities, website, etc.). Today I'm talking about How to Maximize Your Money When Growing Your Business in my New Video!   I know you've got less money than ever to invest back in your business so you want to be very careful how you … [Read more...]

Building your list to build your business

This week's video ezine is about building your list to build your business. As a small business owner for almost 11 years now, I've realized that nothing matters in my business besides building a solid list of followers, subscribers, clients and fans that love, trust and connect with me. That's why I focus most of my efforts in my marketing on list building. Basically figuring out how to get in front of a ton more people who don't yet know me every single week. That's why on my NEW VIDEO I'm talking about the key ways to build a responsive list for ANY business in ANY industry - what's REALLY working.... Seriously go take a watch and see what you think for yourself!   Oh and don't … [Read more...]

3 Sales Strategies to Incorporate Into Your Presentations or Speaking Gigs


Speaking in front of an audience is often intimidating or scary. Some of us are more comfortable with it than others. Selling from the stage or in front of a room to a group is a different story though. You may be comfortable speaking and giving great content but are you making an offer or leading the audience to buy something or take an action of any kind? Often times we don’t do these things during our talks because we aren’t allowed to of course depending on the venue and type of event. But other times we are allowed to sell but still don’t or we just don’t do a very good job at it for one reason or another. Typically people who try to sell from the stage but aren’t quite sure … [Read more...]

Do you want to know the truth about success?


This article was written by my friend Anastasia Netri, take a look...   Do you want to know the truth about success? “Make $10,000 a month in 2 days a week even if you’re just starting out!” “Get to 6 figures in your first 3 months of business!” “A million dollar business is easy!” We’ve all heard the claims, seen the testimonials, and bought into the hype. And we sit wondering, “What’s WRONG with me that I can’t do that?” I’m going to tell you some real truth about success because I actually want you to SUCCEED.  If you know what’s really behind it, and you take the steps, you can get where you want to go.  IF you know all there is to it. The truth is, 90% of … [Read more...]

3 Ways to Capture Contact Information From Your Live Presentations or Networking Events

Do you ever wonder how so many people go to an event and go home with dozens of business cards or contact information and you manage to just end up with a couple business cards to follow up on? There are a few ways to gather more people’s contact information at live events without being cheesy or salesy in the process which is what I know most of you are worried about coming off as. This applies to you if you’re just an attendee at an event or if you’re the speaker or exhibitor. 3 Ways to Capture Contact Info at Live Events: Hold a free drawing and tell people about it either from the stage or in casual conversation. Make whatever it is that you’re giving away a digital product that … [Read more...]

3 Keys to Getting More Referrals Fast


Have you noticed how some small businesses say they get a ton of referrals or they work by referral only? Ever wonder why the referrals aren’t pouring in from your happy clients and customers like that too? After all, you are the best-kept secret in your industry right? Well, let’s not stay that way at least…let’s get you in front of more prospects and referral sources every month. 3 things I’ve seen, one or more of which that could be the reason that you’re not receiving more referrals in your small business are:   You’re not ASKING for them. You do need to actively ask your current clients and vendors or people who love you and your work even to give you referrals. They … [Read more...]

New Jumpstart Your Biz Workshop Series

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Affordable One-Day Workshops to Jumpstart ALL Areas in Your Business & Marketing Join me in Roseville, CA April 5th for the first of the 4 classes I'll be doing this year.   Find out about ALL the dates and topics here.These one-day workshops will be designed to help those in attendance with the following topics. This is not my agenda this day, it will be custom designed to help everyone who attends with these topics and to dive in deep to get stuff done, get the strategies in place, implemented, developed or tweaked period. Topics Discussed in Class on April 5th: Options for directly marketing to new prospects, networking, follow up marketing systems, phone call scripts and templates … [Read more...]

Is Your Business a Smooth-Running, MoneyMaking Machine?


In my NEW VIDEO MESSAGE today I'm sharing a few things that most small business owners are missing in your business - massive lead generating structure, systems, the right revenue generating business models and the strategies to help you make more money and stop working so hard. Watch and take a look at what you're doing in your business to see if there are some easy tweaks you can make in your business to make it a much more smooth-running, lead generating, passion-driving, freedom based, moneymaking machine.  Click the image to watch now!  Running a smooth-running business can save you hours of time every week and tons of money when you have the right systems so if you're still … [Read more...]

I’m tired of all the hype….let’s get to the meat shall we?


I'm so tired of all the hype out there on the internet about "make millions at this or that or by doing this or that". Every week I talk with a minimum of 5 small business owners who've wasted time or money doing the wrong things because they listened to some free teleclass or someone teaching a supposed moneymaking process. I want to dispel the rumors out there that it's really that simple to make millions...or even $100,000 because it's not. To start, run, market and enjoy a consistently successful 6+ figure business there are two things you want to focus on: Spending your time wisely (and you may have to spend more time up front than "they say") doing the right revenue … [Read more...]

Gain more exposure, increase sales and most importantly, help others!

I’d like to invite you to join me and the likes of Donald Trump, Guy Kawasaki, and Michael Gerber as a VIP Author on, a business thought leadership website that has helped over 14 million entrepreneurs and counting! The site has over 750,000 monthly visitors, 295,000 pages of content and no website shares more profiles of famous entrepreneurs and inspires more small business owners than Creating a VIP Author Account on is cost free and there is no obligation to submit content on a regular basis. But more importantly, being a VIP Author has helped me in numerous ways such as rank higher in Google for keyword searches, improve … [Read more...]

Will This Be the Year You Hit 6 Figures? Or Maybe Double That If You’re Already There?”


I'm finally back networking to more of a normal flow these days since the surgery. Its great to get out of my home office even if I do have to hobble on a cane when I go. This week I was at an eWomenNetwork event here locally. I'm looking forward to the annual conference again; I'm probably going to be an exhibitor this year. I love exhibiting at big conferences like that you get to meet so many great people, collaborate and oh of course it's a great list builder too. (This is me at a local event back in Sept) Do you do tradeshow booths and vendor displays as a marketing strategy for your business? It's actually one of the top 5 strategies I use. Hundreds of new prospects and clients come … [Read more...]

Join Katrina Sawa for an Absolutely FREE NO-OPT-IN-REQUIRED Open Coaching Call on Friday!


Who Is This For? Any business owner, entrepreneur or wanna be entrepreneur who wants some clear direction, action steps, how-to advice and more to help you jumpstart your business this year and make a ton more money! How Will You Benefit When You Attend Live?:  Come learn ways to attract more clients, redesign your services, develop more confidence to increase your rates, change up your website to bring more leads, figure out what to do on social media so you stop spinning your wheels, find out what to say in follow up emails and calls, how to network better, do an ezine, webinar, video or teleclass, how to craft a signature talk to get booked as a speaker, find speaking gigs, how … [Read more...]