10 Things to Consider When Structuring Leveraged Offerings (Part 2)

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This is a question I get asked a lot, “how do you decide what format to do for your group program, event or other paid leveraged training?” In my last article I shared the first four of 10 options and things you may want to consider when deciding which types of business models to develop. There are a lot that do not sell well and others that sell easily but many people aren’t that familiar with. So what do you do if you’re trying to add another revenue stream to your business or attempting to stop working so hard just working one-on-one? Make sure you read Part 1 of this article located on this site first, then read this one is my suggestion or you’ll miss certain things to … [Read more...]

10 Things to Consider When Structuring Leveraged Offerings (Part 1)

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This is a question I get asked a lot, “how do you decide what format to do for your group program, event or other paid leveraged training?” After all, there are so many options right? You may have seen some or even been a part of others. Some you may like as an attendee, others you may not have appreciated the format or structure of however. What I’d first like to remind you of is NOT to make decisions for what you’ll provide or offer your prospects and clients based on what YOU like or don’t like. We don’t want to do that in our marketing decisions or the development of our offerings. Instead, we want to design programs, leveraged offerings and events in a way that our … [Read more...]

Many of you have been asking about this…

NormaHollis

So many of you have been asking about this...so here you go!  For many of you I've been talking to lately, you are no where near hitting your goals for this year and I'm sad to hear that. Also though, for many of you that I've been talking to, you're not doing enough marketing and sales in order to even reach those goals in the first place. I'm sorry to tell you this but it's true. You may think you're super busy and doing the right things to market and promote yourself and your business and many of you probably ARE doing the right things but the truth is, it's still NOT ENOUGH. But you're already over-extended and working so hard...I know. You're overwhelmed with it all too … [Read more...]

I Hope You Won’t be in This Statistic

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I'm writing you today to remind you that it's your last chance to jump into my Live Big Mastermind group for 2014, we're starting this month. Do you realize that 4 out of 5 businesses FAIL due to lack of enough marketing? I hope you won't be in this statistic.  I see businesses fail all the time because they just don't know what they don't know. And most of them never reach out to get the help they need either. We just aren't born with the knowledge of how to start, grow and market a business. We need to be taught, shown and motivated to do what it takes to become successful AND PROFITABLE. I want to see you build a smooth-running, moneymaking business machine - one that you love … [Read more...]

[Video Ezine] Save time & make more money doing this…

Katrina Sawa speaks about masterminds on her radio show

I want to share a video with you I did earlier this week recording my Jumpstart Your Business Now Radio Show for 3 reasons: The radio show this week was me doing a Solo Show without a guest which means I gave a 30 min mini training session! You definitley want to go watch it. I'm looking for guests for my 2014 shows! You can find out how to apply to be a guest here now. I wanted you to also notice first hand how I leveraged this show....I hold it for free live each week, I promote it on social media and my blog and emails, I took the video of this and posted it on youtube, pinterest and then linked it out again to my social sites in different posts automatically. If you're not … [Read more...]

JumpStart Your Business NOW! [Solo] Radio Show with Katrina Sawa

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I host my own Blog Talk Radio show called JumpStart Your Business NOW! on Blog Talk Radio from 11:00 - 11:30 am (PST) / 1:00 pm (EST) every Tuesday. If you want to call into the show and ask a question just dial (347) 843-4152 Show Information: Running Leveraged Group Programs to Jumpstart Your Business - Solo Show and FREE Training with Katrina Sawa, The Jumpstart Your Biz Coach! If you're still doing only one-on-one services as a business model in your business I highly recommend you consider adding some different, leveraged models in this coming year. On this week's show we'll be taking a look at what you're offering, selling and doing every year to see if what you're … [Read more...]

Planning in your business can be fun!

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I'm really having fun with creating new videos this month - have you seen them all? They are ALL different, don't miss one, you never know what quick tidbit of information you're going to gleem from one of these videos. I've been doing a lot of mini planning meetings this week from a promotion that I had going and it's fun, hearing what people want to accomplish and then give them ideas and strategies to even go bigger than what they'd thought! I love this stuff! PS there are 2 fun live events this month in Sacramento....one with the Women Speakers Association and one with my good friend Kathleen Ronald who is coming up from LA to do a 1/2 day workshop with me for YOU! Click on over to … [Read more...]

Jumpstart Your Marketing(R) Event Update Video with Kat

RileyonPumpkin

Hi there, It's Katrina Sawa here with a quick event update video for you and a couple other thoughts! I'm so excited it's fall time; it's one of my favorite times of year! I love the colors, the smells (cinnamon, pumpkin spice), the coffee creamer flavors and even the pumpkin patches and fun stuff to do outdoors. Check out this fun picture of my honey's daughter Riley playing at the pumpkin patch this weekend! I'm also excited because I'm in the midst of planning all sorts of fun NEW live events, changes to my Live Big Mastermind, products and more for next year! I used to really despise and avoid planning in my business but now it's so fun because I can get creative, think big, find … [Read more...]

What a rush for new Live Big Mastermind members! Yay!

What a rush for new Live Big Mastermind members! Yay! Two new members just joined this week. That reminds me to remind YOU that if you're looking for a mastermind group for yourself (annual mentoring group and program) then you really want to consider mine.  There is NO other program out there that will get you where you need to go, teach you what you need to know and make you implement as much as I will regardless of how much you whine. Period. You get your biggest bang for your buck with my groups because I make myself accessible where other coaches barely give you any time with them one-on-one. Trust me, you want to consider it, read more and watch the video here. Of course … [Read more...]

How to Choose the Right Mastermind For You and Why Being in One Totally ROCKS! (Part 2 of 2)

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Last week I wrote an article about WHY you should consider joining a Mastermind program.  This week I am going to go over what makes a TRUE mastermind and how to know the difference. THE #1 REASON I started my own mastermind program for my clients is because being in these types of programs for me was the single best thing that catapulted my business so fast in the last few years. I wanted to offer that same type of accelerated learning, access and support to a select group of entrepreneurs like you who want to get where you want to go FASTER as well. It’s a great program to offer if you like to work closely with your clients in a small group but it’s also a way to transform your … [Read more...]

How to Work With Katrina Sawa as Your Big Picture Business Coach

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Hi there, its Katrina Sawa here with a special blog post for subscribers and followers and friends!   With the half way mark of 2013 just a few weeks away, I know that many of you are looking at ways to finally jumpstart your business into high gear.   Maybe you're getting to the point where you know it's finally time to take your business seriously and get the training and help you need. Maybe you're just at a crossroads and aren't sure which path to take without some personal direction.   Well, you're not alone. I don't know anyone who's built a successful, smooth-running, consistent lead-generating, moneymaking machine of a business without getting the training … [Read more...]

How to Choose the Right Mastermind For You and Why Being in One Totally ROCKS! (Part 1 of 2)

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I woke up this morning and couldn’t get back to sleep without writing this because I think it’s so important…this was confusing to me a few years ago too when I first started joining mastermind programs and high level coaching programs. Many of you are probably confused with all the coaching and mastermind options out there right now…you’re confused as to which one is right for you and if it’s even the best next step for you right? They are a big investment, not only in yourself but in the direction of your business too so you want to make the RIGHT DECISION on which one to join. First of all, WHY should you want to join a Mastermind group or coaching program? It’s … [Read more...]

Video: All About Masterminds – Why and Which to Choose?

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When's the last time you looked at what YOU were offering?  Think it's time to uplevel, change it up or even raise your rates? I had one client once who came to one of my live events and I told her to double her rates....that next month she made double of what she did the month before all because of that. It can be that simple BUT...you may need some supportive entrepreneurs around you to lift you up, push you outside your comfort zone and help you see your true worth in order to do this! That's what I'm talking about a little today in my new video...all about those high level, annual coaching programs you see out there called masterminds (or they really have many names and forms). … [Read more...]

Lets figure out how to GET YOU everything you want in 2013 shall we?!

I hope you're enjoying the holidays and Santa brought you everything you wanted. If not....lets figure out how to GET YOU everything you want in 2013 shall we? It's not all about being good boys and girls afterall...some of the naughtiest boys and girls seem to make some of the most money huh? LOL So read on if you're interested in making some BIG CHANGES and BIGGER MONEY in 2013! You may not want to start 2013 off without some of the below resources and opportunities! #1 - I want to remind those of you who have emailed me back but not signed up - those ONE-TIME 90 MINUTE *SPECIAL 2012 RATE* COACHING SESSIONS ARE GOING TO BE UNAVAILABLE STARTING IN JANUARY! Book your session today to … [Read more...]

I had such a great time over on the East Coast last week!

Virginia Beach Mastmind Group

The weather in Virginia Beach was awesome - sunny and after the first day or two, not so muggy. It was fun to be in a hotel right on the beach, not something I get to do often so it was good to spoil myself. (Although really we got great deals since I held my event at that hotel - that's how you travel for less!!) This is a pic of our group, my clients. Since working with my top Live Big Mastermind clients this past week in VA, I thought I'd share a few tips about what we do at those meetings. One thing I see most entrepreneurs NOT DOING is planning big picture and planning ahead. Most are so focused on making that next sale or getting your next client that you lose focus on the big … [Read more...]

20 Tips to Maximize Your In-Person Networking

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Networking is the least expensive, most effective form of marketing that any small business owner can do. Nowadays you can do it online and offline but there are some keys to doing this that are crucial so you're not being too salesy, pushy or annoying AND you're still building great relationships with qualified prospects! I know networking is still such an important marketing strategy for any business owner because this is how I built my multiple-six-figure business, massive amounts of networking and having a clear follow up plan. And you can do it too even if you 'hate' networking! Click Here to read my top 20 in person networking tips that I share with all my clients whether they're … [Read more...]

10 Simple Ways to Follow Up with Prospects

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In any business it's important to develop simple follow up systems to keep on top of your prospects', customer's and referral sources' minds. If you don't do your follow up; you are wasting valuable marketing dollars and time you've already spent on gathering new leads. I used to do a lot of networking at chamber events, women's organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 3)

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Over the last couple of weeks I’ve been talking with you about Mastermind programs. Why you should join, what they are, what the are not and which one would be the best fit for you. But ultimately…. What it all comes down to is how do you most like to learn and how are you most productive? You have to know your best learning style so you choose and invest in the programs and products that fit you and how you best learn so you don’t waste your money. I, for example, am NOT a good product learner. I don’t have good luck purchasing a home study kit or other listen to/read type of product and then actually sitting down working my way through it. It will sit on my shelf forever … [Read more...]