Video Biz Tip: Get to Know Kat’s Business Challenges (part 2)

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Learn Kat's Marketing MUSTS! Do you want to know the MOST IMPORTANT things you need to know about MARKETING? How about how to keep your vision on top of your mind at all times (which will help you make more money)? In this video today, I’m wrapping up a 4 week Biz Tip Series with the 4th and final video from a recent conference that was amazing! Check out when their next conference is here: I was a panelist at this event on the Women Run Business Panel and in this video today I'm sharing some of my answers to what questions I was asked about my business challenges....specifically this video shares what I've learned about marketing as well as how to … [Read more...]

Tradeshow Marketing Checklist

Katrina - Tradeshow Marketing Checklist

Have you attended a tradeshow or biz expo and not gotten anything out of it – meaning you didn’t get even one contact that developed into more business or more money?   Have you displayed at a tradeshow or biz expo and when it was all over you had nothing to show for it but hundreds or thousands of dollars spent on marketing materials and your time?   Do you want to find out how to make more sales and contacts from tradeshows and biz expos whether you’re a vendor, speaker or just an attendee? Good, then you’re reading the right article… My name is Katrina Sawa and I’ve been in sales and marketing positions for almost 30 years of my life. During those various positions, … [Read more...]

READ ME or DELETE ME, Email Open Rate Tips

email marketing

Are you frustrated with your email newsletter open rates? Ever thought about giving your list an ultimatum? Like “Read me or delete me!” I have. In fact I almost did it this week! Email is supposed to be the most effective way to share with your subscribers, customers and prospects BUT everyone is on too many lists these days, including you probably, and we barely see probably 20% of what comes in. It’s true, email is very effective for those who read them BUT it’s very ineffective for those who aren’t even seeing all the great stuff you have to offer and that’s a shame. So, what do you do as a passionate business owner trying to inspire thousands of people with your gifts and … [Read more...]

Featured Product: “Email Marketing Rules”


It's Time to Update Your Email Marketing Strategy For Better Results!! Times have changed and email marketing is NOT working as well as it used to. With social media, many of your followers and contacts want to hear from you in different ways.  You may be doing more on social media but have you lost sight of what’s important in your email marketing? Whether you’re currently sending an email newsletter in your business or if you haven’t started one yet; I guarantee you’re missing some crucial aspects of it or you’re forgetting to do a few things that could be affecting your open rate, your click through rate and your unsubscribe rate. With this digital collection, I can help you … [Read more...]

7 Updated Online Marketing & Social Media Trends

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It's time to evolve your marketing plan and strategy, especially if you haven't updated it in a while or if you have no real strategy at all. Being an entrepreneur in this day and age there is NO getting around being online, being visible, credible, knowledgable and informative. Let's face it, if you're not already embracing most social media platforms for whatever reason, it's time to start paying attention and get interactive online. But it's more than just "being" on social media, there is a lot more to pay attention to and this can help. I recently returned from a pretty big social media and digital marketing conference and there were a few key things that I gleaned from this … [Read more...]

Video: New Law for Email Marketing Effective July 1st


Today I'm talking about something that's pretty urgent, in fact my team just became aware of this last night and I wanted to pass on what we know to YOU so YOU can make the necessary adjustments to your marketing IMMEDIATELY. Do NOT pass this info up, watch and read so you can fix your emails and systems right away and not get caught spamming. If you are sending emails to ANY list of people at all, even if they have clearly "opted in" on your website prior to July 1st, if you have ANYONE on your list or plan to possibly have people join from Canada, you must implement a double opt in approach on your sign up pages! Apparently this applies only to those from Canada right now but if you are … [Read more...]

Video: Facebook and other Social Media Tips

In today's video, I share some hot tips about social media as well as a couple of tips that you don't want to be doing on Facebook. Here's a quick summary of the tips - watch the video for full info: Be careful using Facebook for your client / private groups (have a backup). Sending messages to say "please go like my page..." - this one is a pet peeve of mine, your messages asking to like your page is not an effective use of your time. Take the online relationship offline and connect. Make sure your contact info is complete! Click here to watch the video now Now, besides the super cool special offer (for $97!) on the video today, there is something else I wanted to … [Read more...]

Free Teleclass: 5 Steps to Monetizing Your Speaking & Getting More Quality Opportunities


It’s time. Time to uncover your true greatness. Time to start sharing your gifts with the world, and time to embrace & bring your authentic self more forward in your life! Whew! That’s a lot to consider, isn’t it? Overwhelming even. And perhaps you are thinking “Sure Kat, I’d love to share my gifts with the world, but I don’t know what they are!” Or “I’d love to find my authentic self, but I’m not even sure who that is!” That’s where Rebecca Hall Gruyter and I come in. On April 16 we will be hosting a FREE teleclass where we will empower you with the tools to: Find out what to look at in your business or your life that could help bring more of your authentic self out. Uncover … [Read more...]

Free Webinar: Jumpstart Your Marketing & Sales System


Join me on March 18, 2014 for a NEW Free Webinar: on my NEW Jumpstart Your Marketing & Sales System! Regardless of what type of business you have or when you started it, you’re just probably not doing enough marketing or sales. If you’re trying way too hard to make the amount of money that you thought you should be making by now then this webinar is for you. If you’re just starting your business – THIS WEBINAR WILL SAVE YOU MONTHS, IF NOT YEARS OF TIME, & THOUSANDS OF DOLLARS INVESTED IN THE WRONG PLACES. You just have to trust me on that, you see, I’ve been there. I’ve invested hundreds of thousands of dollars on my business including workshops, programs, trainings, … [Read more...]

Need Help Prioritizing Tasks?


Hi there, I've been doing a lot of surveys lately on what entrepreneurs need and/or are struggling with right now so I've planned out a series of videos all about how to combat some of these issues...along with some really great tips to improve in your marketing, sales and more. So I hope you'll open and watch ALL the emails that come along... Seriously, my goal is to help you build a smooth-running, moneymaking business doing what you love. Let me help you!! Watch today's video (CLICK HERE) This week's video ezine is all about managing your time, getting out of overwhelm and prioritizing your to do's and tasks for marketing, project management, development and … [Read more...]

Why Aren’t You Paying Attention to Yourself?


It's becoming very common, I see, for entrepreneurs, especially women entrepreneurs, to focus solely on their business and/or their career, yet forget one of the most important things they really should focus on. You need to focus on yourself, ladies. It's time to stop just doing things for everyone else, and it's time to start focusing on yourself.  I promise you that when you do this, you will attract more clients. You will make more money. And you will become more successful. However, I also guarantee that if you do not place a certain level of importance on yourself"?your health, your well-being, your love life, your environment, your support system, your time with your family, and … [Read more...]

I’m holding ONE LAST FREE CALL this year….and it’s ALL ABOUT YOU!


Get marketing tips, business plans and your questions answered in a FREE Q&A!  It's an Open Q&A & Laser Coaching Call because I know so many of you have burning questions you want to know about around starting, growing, marketing or automating your business. It happens THIS Thursday, November 14th at 5 pm PST so sign up and join me - you can ask a question, participate or you can just be a fly on the wall listening in to other people. There will be live laser coaching on this call just like I do in my Live Big Mastermind group calls. You can pick my brain on ANYTHING to do with your business, sales, marketing, website, target audience, follow up, social media, mindset … [Read more...]

[Video Ezine] Getting paying customers online easier + FREE Q&A Call this Month!


Hi there, We had so much fun at my home the other night for our little get-together with my friend Kathleen Ronald. (More pics on Facebook) Sorry for those who wanted to come but were too far away...don't forget to mark your calendar NOW for April 3,4,5 2014 so you can attend my next live training event here in Sacramento, plan it now! There's a LOT going on this month INCLUDING MY LAST FREE Q&A CALL OR ANY CALL OF 2013! I'm excited about this one - it's Nov 14th - go register yourself now and pass this on! Watch today's video(CLICK HERE) On this video I talk about what you really need to be doing with social media in order to get your current followers, friends … [Read more...]

What To Do When You’re Down to Your Last Few Hundred Bucks


I’m writing this article on What To Do When You’re Down to Your Last Few Hundred Bucks because it’s been a common theme lately with some of the small business owners I’ve met, and even some of my own clients when they first start working with me. None of us want to get in business to fail. We certainly don’t want to go back and get a J.O.B. either. So what do you do when your business just hasn’t produced a lot of revenue yet or you started out and maybe invested the money you did have in some of the wrong places? No one likes to talk about this either, like it’s not happening or something. Don’t be embarrassed if this is you because it’s pretty common. Entrepreneurs are starting … [Read more...]



Hi there, It’s Katrina Sawa here with a quick announcement in case you missed this... This Monday, Nov 4th, my good friend Kathleen Ronald is doing a joint LIVE EVENT with me here in Sacramento - AT MY HOME! I've never had an event at my home but for her, and the small group we want to work with, this seemed like the perfect place to host our joint event. Plus I love to entertain and it's been a while so I'm excited! So for those of you who live nearby Sacramento, for just $10 you can join us. It will be a Networking Extravaganza & Power Training where you'll learn how to maximize your networking and your follow up and so much more in this 3 hour jam-packed, interactive … [Read more...]

[Video Ezine] Spooky Surprise Inside!


Hi there, I hope you're enjoying fall and getting ready for a spooky Halloween! And now for your Spooky Surprise... Get FREE Access Today to one of my most popular Webinars: 10 Steps to Jumpstart Your Business in 90 Days! Limited time offer.... Click here now! Watch today's video (CLICK HERE) On this video I talk about how to get more social media followers, friends, fans and connections. You definitely want to listen in, this was one of the TOP QUESTIONS I got on a recent Facebook survey.... Check it out and tell me what you think! Have a great rest of your week! … [Read more...]

Want to change a kid’s life for the better?

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Kids today are exposed to more issues than we could have ever imagined growing up. Look no further than the headlines and you will have your proof.  One reoccurring theme that shows up is the negative effects of low self-esteem in children and the serious consequences of them. Most of our kids are not even aware of their self-esteem, and without the essential tool of awareness, they are destined to relive old belief patterns and repeat negative behaviors over and over again. Now that just STINKS! What if through the use of simple, fun, exciting and entertaining exercises you could help improve kid’s self-esteem almost instantly?  What if you were given the tools and techniques that … [Read more...]

[Video Ezine] Save time & make more money doing this…

Katrina Sawa speaks about masterminds on her radio show

I want to share a video with you I did earlier this week recording my Jumpstart Your Business Now Radio Show for 3 reasons: The radio show this week was me doing a Solo Show without a guest which means I gave a 30 min mini training session! You definitley want to go watch it. I'm looking for guests for my 2014 shows! You can find out how to apply to be a guest here now. I wanted you to also notice first hand how I leveraged this show....I hold it for free live each week, I promote it on social media and my blog and emails, I took the video of this and posted it on youtube, pinterest and then linked it out again to my social sites in different posts automatically. If you're not … [Read more...]