Monetize Your Business by Speaking: What You Need to Have Ready to Go for Any Opportunity

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Speaking is one of the least expensive, most effective marketing strategies you can do in your business. If you're already speaking then great, what I'm sharing in this article could be a good reminder for you. If you are not speaking yet, then why not? Are you afraid of speaking or getting in front of an audience? Are you unsure of what to speak about or to whom or saying to yourself "who would care about what I have to say?" Regardless of what you do in business you may want to consider speaking. Speaking allows you to be the expert in front of your prospects and peers. It gives you instant credibility and trust with the audience. And it speeds up the buying process when someone … [Read more...]

20 Tips to Maximize Your In-Person Networking

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Networking is the least expensive, most effective form of marketing that any small business owner can do. Nowadays you can do it online and offline but there are some keys to doing this that are crucial so you're not being too salesy, pushy or annoying AND you're still building great relationships with qualified prospects! I know networking is still such an important marketing strategy for any business owner because this is how I built my multiple-six-figure business, massive amounts of networking and having a clear follow up plan. And you can do it too even if you 'hate' networking! Click Here to read my top 20 in person networking tips that I share with all my clients whether they're … [Read more...]

10 Simple Ways to Follow Up with Prospects

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In any business it's important to develop simple follow up systems to keep on top of your prospects', customer's and referral sources' minds. If you don't do your follow up; you are wasting valuable marketing dollars and time you've already spent on gathering new leads. I used to do a lot of networking at chamber events, women's organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 3)

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Over the last couple of weeks I’ve been talking with you about Mastermind programs. Why you should join, what they are, what the are not and which one would be the best fit for you. But ultimately…. What it all comes down to is how do you most like to learn and how are you most productive? You have to know your best learning style so you choose and invest in the programs and products that fit you and how you best learn so you don’t waste your money. I, for example, am NOT a good product learner. I don’t have good luck purchasing a home study kit or other listen to/read type of product and then actually sitting down working my way through it. It will sit on my shelf forever … [Read more...]

Are these experts really TALKING About You?

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I am so excited and to tell you about a FREE virtual event that is getting huge support from the world’s foremost experts and business leaders.. The “List Builders Summit” A virtual event for anyone wanting more income from their business. People from all over have already registered! This awesome experience includes amazing thought leaders who want to share their expert techniques and secrets to growing a huge list and help you create more income and freedom. Are you INTERESTED? Starting June  25th it begins.  AND its FREE to attend. Just dial in from the comfort of your home or office. The founders ( Donna Ward and Rodney Rich) are ASKING the greatest minds to … [Read more...]

Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP!

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Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP! Are you ready to stop stressing about what to do and how to do it in your business so that you can pay your bills?  What difference would it make in your life if you could feel more confident and know that what you’re doing will work and bring you results? I want you to know that there is an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth right away and I want to teach it to you! Join me for my new 3-part … [Read more...]

I’m excited to be traveling to Dallas, TX in July for the annual eWomenNetwork’s Conference!

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My summer travel schedule is shaping up to be really amazing.  I’m excited to be traveling to Dallas, TX in July for the annual eWomen’s Conference.  I have attended this conference many times and believe that this is an amazing resource for women entrepreneurs to learn and network.  If you’re attending too, I hope we’ll be able to meet face-to-face and get to know each other! I don’t want this to be just another event that you go to and do nothing with the information you get. So here’s what I have set up: On the last day of the eWomenNetwork conference (July 15th), I will be holding an EXCLUSIVE Mastermind Planning Meeting for 10 highly motivated entrepreneurs who … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 2)

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Last week I wrote an article about WHY you should consider joining a Mastermind program. This week I am going to go over what makes a TRUE mastermind and how to know the difference. As most of you know, I’ve been offering my Live Big Mastermind program to you for 3 years now as MY next step in my business. This is my FAVORITE program to run and involves some of my FAVORITE clients who end up moving FAST! THE #1 REASON I did this is because being in these types of programs for me was the single best thing that catapulted my business so fast in the last few years. I wanted to offer that same type of accelerated learning, access and support to a select group of entrepreneurs like you … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 1)

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I woke up this morning and couldn't get back to sleep without writing this because I think it's so important...this was confusing to me a few years ago too when I first started joining mastermind programs and high level coaching programs. I know many of you are reading other people's ezines and promotions and following other coaches and mentors as well....as you should; but I'm hearing that you're confused. With all the coaching and mastermind options out there right now, all of the 2012 mid-year groups are now forming...not only mine but a couple of my mentors', other coaches like me and more; you're confused as to which one is right for you? I know they are a big investment, not … [Read more...]

Join me and Joshua Zerkel and Learn to Save Time, Space & Money by Getting More Organized!

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Lack of organization can be such a huge distraction for business owners. If you want different results in your business in 2012, you have to take different action - starting  NOW! Without a doubt, getting your clutter under control and your business operations in order can dramatically affect how you function as an entrepreneur, the type of opportunities you attract, and how profitable your business can be. In this talk Joshua will share: How to FINALLY make your New Year’s resolution of getting organized a reality How to identify what’s REALLY keeping you from getting organized and how to eliminate those challenges What systems you need to have in place to stay … [Read more...]

The Simple 3 Step System to Start Attracting Clients & Making Money NOW!

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Ready to Find Out What You REALLY Need to do to Attract Clients and Make Money Now? The top questions I hear from entrepreneurs are “How do I find clients” and “How can I make more money?” So how do you do it?  How do you continuously attract and find new clients, build the business that excites you and make more money … all at the same time? The biggest mistakes entrepreneurs are making right now, over and over again, are randomly investing in products and programs or people who can’t really help them with what they need to do next. They need their ‘next steps’ yet they’re being enticed with ‘bright shiny objects’ that distract them from reaching their big … [Read more...]

Making Sense of Social Media – What’s Hootsuite For Goodness Sakes?

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I laughed as I created this title but it's true. So many entrepreneurs that I talk with or who work with me always ask, "What's Hootsuite and should I be using it for my business?" That's if they have any idea about what it is at all of course, many do not. Hootsuite is an automation tool. The layman's way to describe it is that Hootsuite allows you post comments and updates on your social media profiles all from one online location. This is supposed to save you time from having to log in to all the different ones separately. Some of the things you do on Hootsuite however are good for time management and some things aren't worth doing in my mind because they could make you look … [Read more...]

Look Who’s BOBLing NOW? with Terris Riley

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Katrina will be interviewed by Terris Riley on Look Who's BOBLing NOW? Look Who's BOBLing NOW? with host Terris Riley Monday, June 11th at 9:00 am Are You Trying to Start a New Business, Beef Up Your Current Sales or Want to Get Your Current Business to Have a Better Online Presence? Terris Riley will ask Katrina Sawa to show us how. You can listen live to the show by going here.       … [Read more...]

6 Step Marketing Follow Up System That Business Owners Must Be Doing and Are NOT Doing!

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Yes, this IS the Jumpstart Your Marketing(R) Ultimate Marketing System! I don't know that I've ever just put it in an ezine before like this so here it is! Yes, I sell my entire system on my website for $197 which includes the instruction, workbook, training audios and all the templates you will want to implement this into your business.               It seems like a no brainer right? Wrong. Most small businesses have no idea what to say in follow up, what to send, to whom and when or how. So that's why it just doesn't get done. You aren't doing your phone call follow ups, I know. You aren't mailing anything in the … [Read more...]

Small Biz Don’ts and How to Avoid Them

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99% of the small business owners I talk to every month have HOLES in their business. Sales and Marketing holes, many of which could be fixed for free or very little investment. They don't see these holes usually however because they're too close to their own business but that doesn't mean they aren't there. I see the holes as huge opportunities for increased sales that could happen with such little effort or expense. In fact often times the seasoned business owner is so set in their ways that they don't evolve with the times, therefore actually losing market share, revenues and overall marketing pizzazz; it becomes much more difficult to attract new clients when you're not moving the … [Read more...]

Prioritizing, Systematizing and Delegating Your TO DO List ASAP!

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Join Katrina and Kim Flynn Together for a FREE Teleclass on Wednesday, May 30th, 2012 12:00 PM PST / 3:00 PM EST Are you constantly struggling in your business or working way too hard for not enough profits? Want to find out how to work less in your business and make more? In this workshop style presentation, participants will go through the process of listing their weekly tasks and then determine where each task fits in Kim's Money Quadrant System. And Katrina is then going to show you how to prioritize, automate, delegate and systematize more of everything you're doing so that you can actually DO MORE marketing in the first place. This IS the next step for you in … [Read more...]

Women Entrepreneur Radio with Coach Deborah A Bailey

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Katrina will be interviewed by Deborah A Bailey on Women Entrepreneur Radio Women Entrepreneur Radio with Deborah A Bailey Wednesday, May 23rd at 5:00pm (PT)/ 8:00 pm (ET) Women Entrepreneurs Radio™ features stories of transitions from women who have followed their dream to become entrepreneurs. Coach Deborah Bailey provides candid discussions with today's top entrepreneurs, authors and industry experts. You can listen live to the show by going here.       … [Read more...]

Entrepreneur & Virtual Assistant Capitalizes on Professional Growth Opportunity via Online Convention

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Innovate, Integrate, Motivate… With its multi-level course offerings, the 7th Annual Online International Virtual Assistants Convention, is designed to help VAs learn to navigate the pressures and complexities that come with creating and maintaining a virtual business. While challenges in a Virtual Assisting Business may be compelling, now is not the time to cut back on education or limit access to information that can help grow your business. This year’s convention will challenge participants to think more strategically to implement change by addressing three core principles of business growth and development… Innovation: taking the lead or initiative in showcasing ideas to … [Read more...]