Information Products Archives - Page 2 of 3 - The Personal and Business Blog of Katrina Sawa

Want a 6-figure business makeover and fast?

February 28, 2012 By Katrina Sawa 2 Comments

I'm Katrina Sawa, many call me The Jumpstart Your Biz Coach because this is exactly what I LOVE to help seasoned business owners do and what I've learned over the last 9+ years in my business is that this all takes effort. Something busy business owners don't always spend time working on. A lot of times we're so busy in our businesses that we don't stop and focus on where we're headed and how we can get there. Instead we focus on the day-to-day stuff since it's right smack in our faces. But making huge shifts like this, takes looking at everything in your business - the BIG Picture - and figuring out where the holes are, the opportunities are and basically what else is possible for you … [Read more...]

Make This the Year You Get Really Focused in Your Small Business – Because… Focus = Results

January 16, 2012 By Katrina Sawa Leave a Comment

-->> Without a clear focus on what you're selling, how you're marketing and to whom you're marketing how do you expect to really become more successful? This is one of the most difficult things for small business owners that I see which holds them back. There is so much you need to do these days in your business just to even keep it afloat much less make a ton of money. Are you feeling a bit overwhelmed in this new year? If your goal isn't to make a ton of money that's ok but either way, you need to market more and be very focused in what you're offering online and in person or people will find it hard to understand why or how you can help them or why they should buy your stuff. … [Read more...]

Did you forget?

January 14, 2012 By Katrina Sawa Leave a Comment

Did you forget to registering for my FREE Teleclass "How to Attract More Clients and Make More Money in Your Small Biz, Plain and Simple!" The bad news is that the call has already happened but the good news is you can still listen to the recording. Just hop on over to http://katrinasawa.com/attractclients2012 and register to receive the recording. But hurry and do it now because the call link will only be active until Tuesday, January 17th at noon pst. What I covered on the call was: - How to take your business 'idea' into a full-fledged business in less than a week! - The simple 3-step system start-up biz owners need who don't know where to start, what to do or how to … [Read more...]

Pricing Versus Value – What Do You Do?

August 29, 2011 By Katrina Sawa Leave a Comment

Have you ever designed a new program, product or service or had an idea for one that you had no idea how to price? Oftentimes, do you wonder if your ideal prospects will pay you what you're worth? When you think about pricing your programs, products, and services in your business, it can be a tricky decision. However, no matter what you charge, if you don't show to your prospects the value of what they're going to receive, learn or walk away with after buying your program, product or service, then the price doesn't matter. If you can show enough value, you can charge really high prices. You would be surprised what some people would be willing to pay if they see that what you're … [Read more...]

Luckily, I have the answers you’re looking for !

August 10, 2011 By admin Leave a Comment

This week I hosted a complimentary teleclass called The Entrepreneurial Instruction Guide: What You Don’t Know That You Should Know About Running and Marketing a Successful Small Business. On the call I shared with you some of the simplest and yet most successful things I've implemented in my own business that have allowed me to build a profitable, multiple-six-figure business that I love (loving what you're doing is a very important factor by the way!). Unfortunately they didn't hand me an Entrepreneurial Training Guide when I went to Business School....did you get one? Luckily, I have the answers you're looking for now as I've learned them along the way and want to share what I … [Read more...]

Don’t you wish Entrepreneurialism came with instructions?

August 4, 2011 By Katrina Sawa Leave a Comment

I am hosting complimentary teleclass called The Entrepreneurial Instruction Guide: What You Don’t Know That You Should Know About Running and Marketing a Successful Small Business. Now that you have your own business and are out there trying to get exposure, clients and actually generate positive cash flow…it’s not as easy as you thought it would be, huh? It’s true. Some of the most successful business models and marketing strategies that I’ve been exposed to and implemented in my own business have been learned from other highly successful entrepreneurs who came before me. What I am going to do in this ONE-TIME FREE JumpStart Your Marketing™ TELECLASS is: I’m going to … [Read more...]

Grab it Now! My Tradeshow Networking Package!

May 4, 2011 By Katrina Sawa Leave a Comment

Have you attended a tradeshow or biz expo and not gotten anything out of it – meaning you didn’t get even one contact that developed into more business or more money? Have you displayed at a tradeshow or biz expo and when it was all over you had nothing to show for it but hundreds or thousands of dollars spent on marketing materials and your time? Do you want to find out how to make more sales and contacts from tradeshows and biz expos whether you’re a vendor, speaker or just an attendee? Good, then you’re in the right place… My name is Katrina Sawa and I’ve been in sales and marketing positions for over 21 years of my very short life. During those various … [Read more...]

Do You Want to Know HOW I ‘Get It All Done’ Every Month?

March 22, 2011 By Katrina Sawa Leave a Comment

HOW I Reach Thousands of New Prospects Each Month? And HOW I Make 1/3 of My Monthly Revenues From My Social Media Marketing? What I've discovered in my 9 years of business are that the productivity practices in my business are some of the most important systems that help me achieve this and is why I am where I am right now. Afterall, using systems and consistent ways to market and follow up is entirely how I built my multiple six figure business over the years. It hasn't always been this easy for me but over time I've developed systems and templates for follow up and marketing that really work on bringing in new quality leads and referrals. The key … [Read more...]

Discover the 4 Steps to Developing Info-Products and Programs in YOUR Business for Additional Revenue Streams

November 22, 2010 By Katrina Sawa Leave a Comment

The next Silver Mentor Teleclass is TUESDAY, NOVEMBER 23RD @ 5:00 PM (PST) – Find out how to become a member and join us below. The topic of this call is: Discover the 4 Steps to Developing Info-Products and Programs in YOUR Business for Additional Revenue Streams On this call you will learn: Why most people don’t make any money off their info products The easiest way to pull the information out of your head and onto paper or on recording so it gets done faster My 4 step simple process for creating passive income streams in your business The #1 thing you want to do now that can help you create passive products slowly over time if you don’t have time to concentrate on … [Read more...]

Are You Living BIG or Playing Small?

September 4, 2010 By Katrina Sawa Leave a Comment

I wanted to give a quick tip this week about thinking bigger....I've talked with at least 3 entrepreneurs just this week who I gave some ideas to that were way outside their current thinking or scope of what they believed was possible yet all 3 ideas are totally doable. It's amazing to me how much is out there on the internet these days and how some small business owners still have no real idea what is totally possible in their business or how much they could really make if they restructured their business or their programs and pricing just even a little. This is one of the reasons I do my ezines, because I want to inspire you to not only think bigger but to take action to go after … [Read more...]

Ready to Take Your Business Seriously?

September 2, 2010 By Katrina Sawa Leave a Comment

Did you see what I announced last month? It was for those of you who KNOW it's time to take your business seriously and learn how to grow it and market it effectively. It's for those of you who KNOW there is no PLAN B; there is no other option but to make your business work and you have to do it now. I have been talking about high level, high access mastermind programs in my ezines lately. I talked about them last year when I launched my first mastermind in Nov of 2009. This group of amazing ladies is going strong and we still have a few months left of this year's program. But at my Love and Money event in August this year, I launched the 2011 Live Big Mastermind program and … [Read more...]

Make It Easy for People to Buy Your Stuff

June 18, 2010 By Katrina Sawa Leave a Comment

So are you wondering why you're not attracting as many clients as you could be or why people just aren't buying from you regularly? If it's not because of what you're saying, writing, marketing or offering....more than likely it's because you're simply not making it easy for people to buy your stuff. Here's 5 Quick Biz Tips on How You Can Make It Easier for People to Buy: Have click to buy buttons/links on your website for every product and service you offer so those who engage with you online can sign themselves up! … [Read more...]

Creating an Info-Product

March 25, 2009 By Katrina Sawa Leave a Comment

Are you leveraging your expertise, knowledge and content or is it just sitting there collecting dust?Here are some types of info-products and other related sources of income streams that I've seen marketed and sold.· E-books· Book (hardcopy)· Special report· Home study course· Audio program/CD· Teleseminars· Transcripts· Tutorials· Group coaching program· One-on-one coaching· Specialized Service· Continuity (membership) program· Mentorship program· Live workshop/bootcamp· Audio or video of live workshop/bootcamp· Home study of live workshop/bootcamp· Private mastermind group or retreat· Licensing/resale rights of methods· Licensing/resale rights of products· Affiliate … [Read more...]

4 Steps to Developing an Info-Product

March 23, 2009 By Katrina Sawa Leave a Comment

First of all, let me tell you WHY you would want to consider developing an info-product (or information marketing product).There could be many reasons but basically the biggest one is so you can create passive income, not work so hard and live the life of your dreams by designing your business around your lifestyle!Then what are info-products exactly? Well, the picture above is for my Complete Marketing Tool Kit which has audio CD's, workbook, start up guide, samples and templates and more. You don't necessarily have to start with this big of a project.The 4 basic steps to developing an info-product are:Brainstorm ideasResearch your ideas and competitive products, services, websites and … [Read more...]

The Ultimate Marketing Follow Up System for Entrepreneurs and Independent Sales Professionals

September 15, 2008 By Katrina Sawa Leave a Comment

So, my new product "The Ultimate Marketing Follow Up System for Entrepreneurs and Independent Sales Professionals" is now done! Yippee!Here's what it looks like, it's 117 pages of content and me showing you exactly what to do in your follow up system and over 140 pages of samples and templates plus 9 audio/CD recordings - whew!Ok so it's not up on the website yet but in the next week I'll be sending you out a "Special Announcement" email on how to 'pre-order' it because it won't technically be up until my new site goes live. And most likely because you are my valued subscribers ONLY YOU will get first dibs on the first few copies and probably for an introductory discount!! OMG! Don't snooze … [Read more...]

The Ultimate Marketing Follow Up System for Entrepreneurs and Independent Sales Professionals.

September 8, 2008 By Katrina Sawa Leave a Comment

This week I've been furiously putting the final touches on my new product entitled The Ultimate Marketing Follow Up System for Entrepreneurs and Independent Sales Professionals.Sound like something you could use? Do you always get to your own follow up or do you have business cards sitting in piles on your desk waiting for you to get to?This new product has email templates, samples and direct mail follow up letter samples and templates that will make your life soooo much simpler; plus it has a whole bunch of other resources but most importantly it will show you HOW TO DEVELOP YOUR EASY TO IMPLEMENT FOLLOW UP SYSTEM!This is huge, because when your 'system' is 'in your head', you can't ever … [Read more...]

Just like a Mad Scientist !

April 15, 2008 By Katrina Sawa Leave a Comment

I've literally been like a little MAD SCIENTIST working away in my office creating a bunch of new smaller products I'm going to be launching very soon.There's 20 of these small products in total, all on specific yet different topic regarding marketing or growing your business so that you can learn one by one, topic by topic.Then I'm also working on a redesign of my own website! I'm so excited, it's needed a boost for a while now and for both of these huge projects I couldn't do it alone; I'm so thankful I have a bunch of VA's to delegate stuff to and help me pull it all together! --Katrina Out ! … [Read more...]