Income Streams Archives - The Personal and Business Blog of Katrina Sawa

New Jumpstart Your Biz Workshop Series

March 23, 2013 By Katrina Sawa

Affordable One-Day Workshops to Jumpstart ALL Areas in Your Business & Marketing Join me in Roseville, CA April 5th for the first of the 4 classes I'll be doing this year. Find out about ALL the dates and topics here.These one-day workshops will be designed to help those in attendance with the following topics. This is not my agenda this day, it will be custom designed to help everyone who attends with these topics and to dive in deep to get stuff done, get the strategies in place, implemented, developed or tweaked period. Topics Discussed in Class on April 5th: Options for directly marketing to new prospects, networking, follow up marketing systems, phone call scripts and … [Read more...]

Is Your Website Bringing You Lots of Quality Leads?

March 21, 2013 By Katrina Sawa Leave a Comment

If your website is NOT bringing you lots of quality leads EVERY MONTH, then you may want some advice on how to FIX it so your site does it's job. Your website should be designed, written and positioned to bring in leads and convert them successfully into paying customers consistently every month. Just because you have a website doesn't mean people know it's there - you have to market it. And just because people come to your website, doesn't mean people will buy, contact you or sign up for anything - most of the time, they won't. The TOP 3 THINGS to Look For On Your Website Are: Does my website speak directly to my ideal target client within 3 seconds of them landing on my … [Read more...]

I’m tired of all the hype….let’s get to the meat shall we?

March 6, 2013 By Katrina Sawa 2 Comments

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I'm so tired of all the hype out there on the internet about "make millions at this or that or by doing this or that". Every week I talk with a minimum of 5 small business owners who've wasted time or money doing the wrong things because they listened to some free teleclass or someone teaching a supposed moneymaking process. I want to dispel the rumors out there that it's really that simple to make millions...or even $100,000 because it's not. To start, run, market and enjoy a consistently successful 6+ figure business there are two things you want to focus on: Spending your time wisely (and you may have to spend more time up front than "they say") doing the right revenue … [Read more...]

Gain more exposure, increase sales and most importantly, help others!

March 3, 2013 By Katrina Sawa Leave a Comment

I’d like to invite you to join me and the likes of Donald Trump, Guy Kawasaki, and Michael Gerber as a VIP Author on www.EvanCarmichael.com, a business thought leadership website that has helped over 14 million entrepreneurs and counting! The site has over 750,000 monthly visitors, 295,000 pages of content and no website shares more profiles of famous entrepreneurs and inspires more small business owners than EvanCarmichael.com. Creating a VIP Author Account on EvanCarmichael.com is cost free and there is no obligation to submit content on a regular basis. But more importantly, being a VIP Author has helped me in numerous ways such as rank higher in Google for keyword searches, … [Read more...]

Are You Living the Life You Want and Deserve?

July 24, 2012 By Katrina Sawa 2 Comments

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When I first found out how much money I could truly make as a coach and entrepreneur I was shocked. No one in my family that I knew of ever made over $150,000 or so. It wasn't in my thinking that I'd probably do that in my lifetime but now it's a reality (and then some!). One of my first mentors in the Internet Marketing world taught me about living life to the fullest. But also living it like you had it all today and not waiting for it to come to live a full life, but to live it now. Now, granted, when this all came about the economy was booming and entrepreneurs I met were making tons of money. People were spending money on the Internet like crazy and if you were remotely savvy … [Read more...]

Monetize Your Business by Speaking: What You Need to Have Ready to Go for Any Opportunity

July 18, 2012 By Katrina Sawa Leave a Comment

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Speaking is one of the least expensive, most effective marketing strategies you can do in your business. If you're already speaking then great, what I'm sharing in this article could be a good reminder for you. If you are not speaking yet, then why not? Are you afraid of speaking or getting in front of an audience? Are you unsure of what to speak about or to whom or saying to yourself "who would care about what I have to say?" Regardless of what you do in business you may want to consider speaking. Speaking allows you to be the expert in front of your prospects and peers. It gives you instant credibility and trust with the audience. And it speeds up the buying process when someone … [Read more...]

20 Tips to Maximize Your In-Person Networking

July 11, 2012 By Katrina Sawa Leave a Comment

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Networking is the least expensive, most effective form of marketing that any small business owner can do. Nowadays you can do it online and offline but there are some keys to doing this that are crucial so you're not being too salesy, pushy or annoying AND you're still building great relationships with qualified prospects! I know networking is still such an important marketing strategy for any business owner because this is how I built my multiple-six-figure business, massive amounts of networking and having a clear follow up plan. And you can do it too even if you 'hate' networking! Click Here to read my top 20 in person networking tips that I share with all my clients whether they're … [Read more...]

10 Simple Ways to Follow Up with Prospects

July 2, 2012 By Katrina Sawa 2 Comments

In any business it's important to develop simple follow up systems to keep on top of your prospects', customer's and referral sources' minds. If you don't do your follow up; you are wasting valuable marketing dollars and time you've already spent on gathering new leads. I used to do a lot of networking at chamber events, women's organizations and biz expos and I generally collected about 25-50 business cards from new contacts on a good week. I pay an assistant to enter them all into my computer database for me so I can easily mail merge them when I want to send out a mailer. I also enter them into my email database because I usually ask them in person if they want to receive my free … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 3)

June 27, 2012 By Katrina Sawa Leave a Comment

Over the last couple of weeks I’ve been talking with you about Mastermind programs. Why you should join, what they are, what the are not and which one would be the best fit for you. But ultimately…. What it all comes down to is how do you most like to learn and how are you most productive? You have to know your best learning style so you choose and invest in the programs and products that fit you and how you best learn so you don’t waste your money. I, for example, am NOT a good product learner. I don’t have good luck purchasing a home study kit or other listen to/read type of product and then actually sitting down working my way through it. It will sit on my shelf forever … [Read more...]

Are these experts really TALKING About You?

June 26, 2012 By Katrina Sawa Leave a Comment

I am so excited and to tell you about a FREE virtual event that is getting huge support from the world’s foremost experts and business leaders.. The “List Builders Summit” A virtual event for anyone wanting more income from their business. People from all over have already registered! This awesome experience includes amazing thought leaders who want to share their expert techniques and secrets to growing a huge list and help you create more income and freedom. Are you INTERESTED? Starting June 25th it begins. AND its FREE to attend. Just dial in from the comfort of your home or office. The founders ( Donna Ward and Rodney Rich) are ASKING the greatest minds to … [Read more...]

Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP!

June 24, 2012 By Katrina Sawa Leave a Comment

Find Out What You REALLY Need to do to Start Attracting Clients & Making Money Now by Implementing the Foundation of Your Business Tasks and Marketing in Place ASAP! Are you ready to stop stressing about what to do and how to do it in your business so that you can pay your bills? What difference would it make in your life if you could feel more confident and know that what you’re doing will work and bring you results? I want you to know that there is an easy system to start, grow, run and market your business that allows you to attract more of your ideal clients who will pay you exactly what you’re worth right away and I want to teach it to you! Join me for my new 3-part … [Read more...]

I’m excited to be traveling to Dallas, TX in July for the annual eWomenNetwork’s Conference!

June 23, 2012 By Katrina Sawa Leave a Comment

My summer travel schedule is shaping up to be really amazing. I’m excited to be traveling to Dallas, TX in July for the annual eWomen’s Conference. I have attended this conference many times and believe that this is an amazing resource for women entrepreneurs to learn and network. If you’re attending too, I hope we’ll be able to meet face-to-face and get to know each other! I don’t want this to be just another event that you go to and do nothing with the information you get. So here’s what I have set up: On the last day of the eWomenNetwork conference (July 15th), I will be holding an EXCLUSIVE Mastermind Planning Meeting for 10 highly motivated entrepreneurs who … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 2)

June 22, 2012 By Katrina Sawa Leave a Comment

Last week I wrote an article about WHY you should consider joining a Mastermind program. This week I am going to go over what makes a TRUE mastermind and how to know the difference. As most of you know, I’ve been offering my Live Big Mastermind program to you for 3 years now as MY next step in my business. This is my FAVORITE program to run and involves some of my FAVORITE clients who end up moving FAST! THE #1 REASON I did this is because being in these types of programs for me was the single best thing that catapulted my business so fast in the last few years. I wanted to offer that same type of accelerated learning, access and support to a select group of entrepreneurs like you … [Read more...]

What’s Up With All the ‘Mastermind Programs’ Out There and WHY Should I Consider Joining One Myself ? (Part 1)

June 16, 2012 By Katrina Sawa Leave a Comment

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I woke up this morning and couldn't get back to sleep without writing this because I think it's so important...this was confusing to me a few years ago too when I first started joining mastermind programs and high level coaching programs. I know many of you are reading other people's ezines and promotions and following other coaches and mentors as well....as you should; but I'm hearing that you're confused. With all the coaching and mastermind options out there right now, all of the 2012 mid-year groups are now forming...not only mine but a couple of my mentors', other coaches like me and more; you're confused as to which one is right for you? I know they are a big investment, not … [Read more...]

The Simple 3 Step System to Start Attracting Clients & Making Money NOW!

June 11, 2012 By Katrina Sawa 2 Comments

Ready to Find Out What You REALLY Need to do to Attract Clients and Make Money Now? The top questions I hear from entrepreneurs are “How do I find clients” and “How can I make more money?” So how do you do it? How do you continuously attract and find new clients, build the business that excites you and make more money … all at the same time? The biggest mistakes entrepreneurs are making right now, over and over again, are randomly investing in products and programs or people who can’t really help them with what they need to do next. They need their ‘next steps’ yet they’re being enticed with ‘bright shiny objects’ that distract them from reaching their big … [Read more...]

Making Sense of Social Media – What’s Hootsuite For Goodness Sakes?

June 8, 2012 By Katrina Sawa Leave a Comment

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I laughed as I created this title but it's true. So many entrepreneurs that I talk with or who work with me always ask, "What's Hootsuite and should I be using it for my business?" That's if they have any idea about what it is at all of course, many do not. Hootsuite is an automation tool. The layman's way to describe it is that Hootsuite allows you post comments and updates on your social media profiles all from one online location. This is supposed to save you time from having to log in to all the different ones separately. Some of the things you do on Hootsuite however are good for time management and some things aren't worth doing in my mind because they could make you look … [Read more...]

6 Step Marketing Follow Up System That Business Owners Must Be Doing and Are NOT Doing!

June 5, 2012 By Katrina Sawa Leave a Comment

Yes, this IS the Jumpstart Your Marketing(R) Ultimate Marketing System! I don't know that I've ever just put it in an ezine before like this so here it is! Yes, I sell my entire system on my website for $197 which includes the instruction, workbook, training audios and all the templates you will want to implement this into your business. It seems like a no brainer right? Wrong. Most small businesses have no idea what to say in follow up, what to send, to whom and when or how. So that's why it just doesn't get done. You aren't doing your phone call follow ups, I know. You aren't mailing anything in the … [Read more...]

Small Biz Don’ts and How to Avoid Them

June 1, 2012 By Katrina Sawa Leave a Comment

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99% of the small business owners I talk to every month have HOLES in their business. Sales and Marketing holes, many of which could be fixed for free or very little investment. They don't see these holes usually however because they're too close to their own business but that doesn't mean they aren't there. I see the holes as huge opportunities for increased sales that could happen with such little effort or expense. In fact often times the seasoned business owner is so set in their ways that they don't evolve with the times, therefore actually losing market share, revenues and overall marketing pizzazz; it becomes much more difficult to attract new clients when you're not moving the … [Read more...]