Are you a worker BEE???
To stay at the forefront, I spend a significant amount of my time working “on” my business, not just “in” it. That means, instead of always consulting with clients, I lock myself up with my computer and write up my ideas, products, figure out how to market them, get them on my website or decide how to offer them to my clients.
I wanted to bring this to your attention this week because I see hundreds of small business owners and entrepreneurs each month who are struggling to “get it all done”.
You know what I mean.
What I’ve found is that most entrepreneurs are not taking the time to work “on” their businesses, only struggle and stress out “in” it.
These same entrepreneurs are not open to learning new techniques about marketing, learning new industry standards, keeping their website and marketing materials current or even get out and meet new people to build relationships with to further their business. Or it may be that they’re open to it but they don’t see it as a necessary enough thing to fit into their schedule.
Hopefully this doesn’t sound familiar to you. But if it does….
I’m here to tell you I’ve seen a large percentage of those businesses go OUT OF BUSINESS by not focusing on the BIG PICTURE.
We all know the stats on how many businesses go out of business these days but with all the great info out there now (including my own resources – some paid, some FR.EE), it boggles my mind why they don’t do something about this.
Here are 3 action steps you can take to work more “ON” your business, easily and immediately:
1. Schedule 1 day each month as “Creative” Day – a day you will do nothing but sit and write down all the ideas that come to mind about how you can update or increase your business, who you know that you can work with on joint ventures, etc.
2. Schedule another day each month as “Implement” Day – a day you will do nothing but put those ideas into action – updating the text on your websites, writing and sending out a press release, planning your next workshop with flyer development, etc.
3. Contact 2-5 other professionals that you trust and ask them their perception of your business and ask them for ideas or feedback on what you could do to update it, freshen it up, revise it, change it or add to it
I know this seems like more work, but actually if you do these things you’ll be much more focused with your daily and weekly tasks and will get more done or delegated which means more freedom for you!
For more information on how to JumpStart your small business with creative ideas and a clear plan to reach your unique target market find out how to talk with me in a complimentary Strategy Session, go fill out the questionnaire at www.AskKat.biz. Let’s plot out YOUR Big Picture Strategy now before it’s too late!
© Copyright 2010 K. Sawa Marketing International Inc.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? To publish this article in your ezine or website please include the following blurb: Katrina Sawa is an Award-Winning Author, Speaker and International JumpStart Your Biz Coach who’s helped hundreds of small business owners take dramatic steps in their businesses to get them to the next level in business, revenues and their personal life. She offers one-on-one coaching, group coaching and do-it-yourself business-building products. She’s been featured on various news talk shows and radio shows including Oprah and Friends XM Radio. Go online now to get started with her Free Entrepreneur’s Success Kit at http://www.JumpStartYourMarketing.com!
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